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Automotive

Track vehicle preferences and understand EV adoption to inform product strategy

Industry Challenges

  • Understanding EV adoption barriers and drivers
  • Tracking brand perception and loyalty
  • Identifying feature preferences by market
  • Monitoring competitor product launches
AutomotiveLive Demo Available

Illustrative example — not live account data

EV INTEREST
567K
+124%
BRAND MENTIONS
2.8M
+34%
FEATURE REQUESTS
1.1M
+48%
PURCHASE INTENT
79%
+19%
EV Adoption Trends
GCC markets
Feature Preferences
By segment
Category A85%
Category B70%
Category C55%
Buyer Segments
Behavioral profiles
Segment A28%
Segment B24%
Segment C20%
Segment D16%
Electric vehicles surging
EV interest +124% in UAE
Tech features in demand
Connected car mentions +89%

How Sila Helps

Powerful capabilities designed specifically for your industry

Vehicle Preference Analysis
Understand which features, styles, and capabilities matter most to buyers.
EV Adoption Insights
Track electric vehicle sentiment, concerns, and adoption drivers across markets.
Brand Health Monitoring
Monitor brand perception, consideration, and loyalty across competitive set.
Launch Performance Tracking
Measure reception of new model launches and identify improvement opportunities.

Results You Can Expect

Real impact across your organization

  • Feature preference insights driving product development

  • EV adoption barriers identified early

  • 50% improvement in launch campaign effectiveness

  • Competitive intelligence informing positioning

Success Story

Saudi Electricity Company

Brand reputation and competitor analysis in the evolving EV infrastructure market

Calculate Your Potential ROI

See the value Sila can deliver for your team

People working on consumer insights

Tools & platforms you currently use

On research & analytics tools

* Calculations based on industry benchmarks and typical customer results. Actual ROI may vary.

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