About Sila
Leading through linguistic intelligence
We built the world's most advanced semantic AI for consumer understanding because markets speak in meaning, not metrics—and someone needed to truly listen.
Leading through linguistic intelligence
We built the world's most advanced semantic AI for consumer understanding because markets speak in meaning, not metrics—and someone needed to truly listen.
Connection. The bond that links insight to action.
In Arabic, صلة (Sila) means "connection" or "bond"—the bridge between understanding and impact. We connect linguistic depth, visual intelligence, and data breadth to reveal market truths others miss. That connection transforms insights into action.
To deliver consumer intelligence with unprecedented linguistic depth and multimodal understanding—empowering organizations to make better decisions through genuine comprehension of what customers mean, not just what they say.
A world where every organization understands their customers with the depth and cultural nuance they deserve—where business decisions are guided by true comprehension, not demographic stereotypes and keyword counts.
From pioneering Arabic AI to multimodal intelligence leadership
Sila Insights founded to bring semantic AI to consumer intelligence
Achieved 99.2% accuracy in multi-dialect Arabic sentiment analysis
Launched TrueTrends and BrandHealth360 intelligence products
Integrated multimodal AI with visual intelligence capabilities
Expanded to 100+ languages and 50+ data sources worldwide
Introduced AI-powered behavioral segmentation platform
Our team combines deep expertise in natural language processing, computer vision, Arabic linguistics, and consumer research
Founder & CEO
Founded Sila to bring semantic understanding to consumer intelligence. Deep expertise in Arabic linguistics, market research, and AI-powered analytics.
Expertise
Market Intelligence & Arabic NLP
VP Engineering
Leading the development of our semantic AI platform. Expert in distributed systems, machine learning pipelines, and scalable data processing.
Expertise
AI Systems & Infrastructure
Chief Data Scientist
Pioneering multimodal AI that combines linguistic depth with visual intelligence. PhD in Computational Linguistics with focus on Arabic dialects.
Expertise
NLP & Computer Vision
Head of Research
Advancing the frontier of cultural intelligence in AI. Published researcher in cross-lingual NLP and sentiment analysis across Arabic dialects.
Expertise
Semantic AI & Cultural Context
VP Product
15+ years in market research and consumer insights. Expert in translating complex AI capabilities into actionable business intelligence.
Expertise
Consumer Intelligence
CV Engineering Lead
Building visual intelligence systems that extract insights from images and videos at scale. Expert in deep learning for image understanding.
Expertise
Multimodal AI
The principles that guide how we build, how we partner, and how we innovate
We obsess over language understanding. Every dialect, every nuance, every cultural context matters.
Combining linguistics with computer vision to understand the complete picture—text, images, and video.
Markets are diverse and complex. Our technology respects and comprehends that diversity.
Your success drives our innovation. We measure ourselves by the insights we deliver.
Power demands responsibility. Privacy, ethics, and transparency are foundational.
118% better relevant discovery than traditional methods. Independently validated.
Headquartered in the Middle East with a global perspective. Our location gives us unique insight into Arabic markets while maintaining connections to worldwide consumer intelligence networks.
Global Reach
Serving clients across MENA, Europe, and North America
Regional Expertise
Deep understanding of Middle Eastern markets and Arabic consumer behavior
Distributed Team
Expert talent across linguistics, AI, and market intelligence
Middle East
Global Intelligence Hub
Three foundational pillars create intelligence depth no competitor can match
100+ languages with semantic understanding that comprehends context and cultural meaning, not just keywords.
Visual intelligence analyzing images and videos to extract insights text analysis alone misses.
7+ years of historical data across 50+ sources. Comprehensive coverage no competitor matches.
Experience consumer intelligence built on linguistic mastery, visual understanding, and data depth.