AI-powered digital listening & performance.
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Key features of the digital listening & performance tool:
- Precision Listening: Understand the cultural heartbeat and align your brand messaging.
- Diverse Dialect Analysis: Unravel emotions across 20+ Arabic dialects (and every other language).
- Real-time Performance Metrics: Stay ahead with dynamic market feedback.
- Seamless Integration: Get insights swiftly with our robust API.
Compare your performance against competitors, optimise content strategy, and achieve maximum resonance.
Sila’s ‘Digital Listening & Performance’ is an integral part of our comprehensive Social Understanding Suite.
It’s engineered to bridge the complex landscape of Arabic dialects, emotions, and cultural nuances.
Drive performance, trend-spot, and achieve resonance in a market as vast and varied as the Arabic-speaking world.
Best-in-class insights from our AI.
Sila’s Digital Listening and Performance tool is not just about listening; it’s about understanding and strategically positioning for success in a complex marketplace.
The nuances between MENA markets can often be missed, and having a tool that can understand not only English and other languages, but over 20 dialects of Arabic can make the difference between growth and stagnation.
“There was a lot of content that wouldn’t be analysed on other platforms, because it didn’t pick up on Arabic and dialects, the difference is stark and the insights clearer.”
Sila FMCG customer.
Don't just listen. Understand your audience.
Whether it’s crisis management or brand monitoring, or trend-watching.
It’s not only our multilingual, 20+ dialect, AI.
It’s a dashboard that doesn’t just show data. It narrates the brand’s story, including essential competitive benchmarking. It’s not only about observation but insight.