App Login
  • Products
  • Solutions
  • Resources
      Get the insights you need on research, audiences, communicatons and digital from Sila's experts you can trust.
      Learn More
      Listen to the best marketers, reserach professionals from MENA for insights into making better decisions.
      Learn More
      Read our latest reports and get the full picture on some of the biggest cultural movements and Sila's whitepapers on broad topics.
      Learn More
  • Success Stories

      Who we work with

      Our products are for anyone looking to make better business decisions. We work with anyone who needs to sell to, or communicate with, consumers.
      Learn More
      Product Stories
      See how our Social Understanding suite and AI products unlocked value for business & government.
      Learn More
      Influence Success Stories
      See how we've helped companies like yours to grow and influence consumers into action.
      Learn More
      Research Success Stories
      Sila's AI has delivered on briefs that traditional market research has been unable to do.
      Learn More
  • Company

      About Sila

      Learn about how we enable social understanding through our AI technology to help drive better decision-making across government & business.
      About Us
      Discover Sila's company and our team that drives our AI technology from Dubai to the world.
      The companyThe teamContact us
      Our Technology
      Learn about our capbilities and what enables us to help your business decisions.
      Learn More
      Looking for a career with some of the most exciting Ai technology? Further your career with Sila.
      Learn More
  • AI-driven trends with TrueTrends by Sila.

    Hear what others miss with the only AI fluent in 20+ Arabic dialects and every other language. Dive deep into authentic conversations like no other platform.

    Staying ahead of rapid consumer shifts in the always-on society.

    Understanding ever-evolving consumer preferences can challenge even the most agile businesses.

    With TrueTrends by Sila, you not only keep pace but lead the way, grasping the current trends that re-shape consumers behaviours. 

    Have confidence. Stay ahead. Own your market.

    Discover genuine trends with TrueTrends:

    At Sila, we unite dedicated market researchers and AI specialists to unlock invaluable insights. TrueTrends deciphers:

    • Authentic consumer behaviours, building true indicators that define their true self.
    • Nuanced introductions of new brands and product consumption.
    • Key cultural shifts that shape market dynamics.

    Our native AI ensures you’re always one step ahead, deeply connected to the genuine consumer sentiment.

    Unveiling deeper market insights with TrueTrends:

    TrueTrends takes you beyond the superficial. Dive deep into the market’s heart with an AI that understands intricate Arabic nuances.

    Sila empowers businesses to determine if a trend possesses the necessary weight and sustained energy to create a substantial impact. 

    We explore the evolution of trends over time, and examine how factors and events can influence their consistency. 

    And exploring the universality of trends as well as the differences by gender and age you can get an overall understanding of who drives what trends.

    Validate your market hypotheses with data-driven insights. Make informed decisions grounded in rich, tangible data.


    Anticipating tomorrow’s consumer movements:

    TrueTrends empowers you to foresee and shape tomorrow.

    Harness our advanced algorithms to predict consumer behaviours with unmatched accuracy.

    Stay ahead of the curve, ensuring your strategies are always timely, relevant, and impactful.

    Trusted by the world's and region's biggest brands to deliver solutions:

    Get a demo of Sila's tool that makes consumer insights more effecient.

    Get a demo today of the power of the Digital Listening and Performance tool and our broader Social Understanding Suite to see how you can make better business decisions in a flash with our AI technology.