Thursday, 11-12:00pm (UAE time)
About the webinar:
Join us for an exclusive webinar where we delve into the fascinating dynamics of Ramadan 2024, illuminated by cutting-edge AI insights.
What you can expect from this webinar.
This year, we’ve witnessed remarkable shifts in how different generations engage with this sacred month, from timeless traditions to modern habits.
Our findings reveal captivating contrasts in media consumption, activities, and concerns between Gen Z and Millennials, offering invaluable insights for marketers and businesses alike.
Discover how certain facets of Ramadan remain timeless, while others evolve with each passing year, painting a vivid picture of changing consumer attitudes and behaviors.
Gain strategic insights into crafting communication tactics, activations, and positioning that resonate deeply with today’s diverse Ramadan audience.
Don’t miss this opportunity to stay ahead of the curve and harness the power of AI-driven insights to navigate the complexities of Ramadan 2024.
Join us as we uncover the trends shaping the Ramadan experience like never before.
Presenter:
Faisal Khan, VP strategy & insights
Faisal comes with a rich background in consumer insights having worked with leading research organisations through the 17 years of his experience, almost all of which has been in the Middle East. Over the years, he has worked with leading brands in the region as a strategic research partner.
He has always thrived to go the extra step for solving complex business challenges for his clients, has a passionate hands-on approach to research and believes that a powerful story can come together from consumer-ied conversations.
In his current role at Sila he has access to massive AI generated data that enables him to create future-proof strategies for business leaders in the Arab world.